Capacity Building for Marketing Team

Client: TRAVEL TRIBE LTD NIGERIA

Project Summary

Qualiquant conducted live training sessions on skills for applying quality data collection. This was provided to the marketing team of a travel agency in Nigeria. The training included in-class staff training, practical exercises and in-field practical coaching, integrated with a real diagnosis and evaluation project for their product to better enable the client to use research insights and testing in the marketing and communication of their services.